Intelligent Virtual Sales Assistant 1
New “sales assistant” applications are now available to guide the customer through interactions that can automate or augment the inside sales functions. These applications begin the process by having the customer complete a survey; the customer selects predefined choices and options to indicate an elementary set of preferences. The automated sales assistant can then compare specific product configurations, evaluate alternatives based on the customer’s stated preferences, reduce the choices to a reasonable set of options, provide pricing, and point the customer to more in-depth information such as web links and instructional videos to help the customer better understand solution capabilities.
For simpler solutions, these sales assistant applications can help a customer narrow down their choices and guide them to a relatively small set of options they can compare based on their desired features, functions, and price points.
For complex solutions, these applications will help a customer gain an elementary understanding of solution capability that usually leads to further discussion with a human salesperson.
The Intelligent Virtual Sales Assistant
Based on the technology of the “sales assistant” application discussed, an Intelligent Virtual Sales Assistant will be able to handle chat conversations with customers and make informed decisions about whether an inside sales team should be used or if field sales reps need to get involved. Powered by Artificial Intelligence functions, the Intelligent Virtual Sales Assistant will learn from the experience gained in prior interactions and will accumulate more knowledge through every subsequent customer conversation. It will even be able to think and respond with recommended actions faster than a human salesperson.
I’m DJ Sebastian, and we’ll continue the discussion on the Intelligent Virtual Sales Assistant in the next briefing.