Do you have what it takes to overcome tough times during your selling career?


You are bound to experience trials that threaten your path to success. Enduring these trials will make you tougher, stronger, and more resilient. 

I have a framed quote in my office to illustrate the importance of perseverance. The quote is from Tommy Lasorda, championship manager of the Los Angeles Dodgers… he said:

“When things get tough, we like to refer to a little piece of paper that Dusty Baker [a star player] carries in his pocket. I’d like to share it with you—it’s from 

Romans 5:3–4. 

‘Tribulations bring about perseverance, 

and perseverance brings about proven character, 

and proven character brings about hope, 

and hope does not disappoint.’”

Like a roller coaster, the sales profession is full of ups and downs. You will experience good days as well as character-building days. But as Lasorda illustrated, adversity builds perseverance, and perseverance is a personal quality that separates Elite Sales Professionals from average performers. 

Perseverance includes three main attributes:

  1. Persistence: To press on in the face of challenges, disappointments, and failures. Sales opportunities often seem to be lost several times before you finally win. But you remain determined to continue, adjust your plan, and find a way to succeed.


  1. Grit: The mental toughness needed to win in a highly competitive market. You keep coming back with a strong belief that in the end you will achieve the desired result.


  1. Embrace the Grind: Nothing is given; everything is earned. After getting knocked down, you pull yourself back up, take a deep breath, and press on. You tackle difficulties head on with energy. Each day, you reflect on what you have learned and what you need to do to get better.

I’m DJ Sebastian, for more info on what it takes to become an Elite Seller, visit my website at